EU AI Act · Art. 50(2)
Mark AI-generated content machine-readably
Embed machine-readable markers in synthetic audio, image, video, and text. A visible label alone does not satisfy this duty. Exempt to the extent the system only performs an assistive standard-editing function or does not substantially alter the deployer's input or its meaning.
By the Shieldra Compliance Team · Last updated 2026-07-29
What do you actually have to do?
Embed machine-readable markers in synthetic audio, image, video, and text. A visible label alone does not satisfy this duty. Exempt to the extent the system only performs an assistive standard-editing function or does not substantially alter the deployer's input or its meaning.
Statutory basis: Art. 50(2) — https://artificialintelligenceact.eu/article/50/
When does it apply?
- 2026-12-02 — grandfathered to 2 December 2026 for systems already on the market
- 2026-08-02 — applies from 2 August 2026
Does ISO 42001 or NIST AI RMF cover this duty?
Requirement-level mappings from Shieldra's crosswalk pack (v2026.07.30). Partial mappings contribute evidence but deliberately do not count as coverage.
| Mapped requirement | Strength | Why (and what’s missing) |
|---|
| NIST AI RMF MEASURE-2.8 | Partial | Machine-readable provenance marking is one transparency control the 2.8 examination covers; the RMF does not itself require marking synthetic content. |
Disclaimer
Compliance guidance, not legal advice. Confirm obligations with counsel. Pack verified 2026-07-29.
Frequently asked questions
What does "Mark AI-generated content machine-readably" require?
Embed machine-readable markers in synthetic audio, image, video, and text. A visible label alone does not satisfy this duty. Exempt to the extent the system only performs an assistive standard-editing function or does not substantially alter the deployer's input or its meaning.
When does this obligation apply?
grandfathered to 2 December 2026 for systems already on the market. applies from 2 August 2026
Who does this obligation apply to?
The provider role under the EU AI Act. Statutory basis: Art. 50(2).
